HOW CBD SYDNEY CHAMBER CREATED A DISTINCT SOCIAL PRESENCE

CBD Sydney Chamber helps connect, engage and support local businesses throughout Sydney CBD.

The Challenge

The challenge was to create a distinct social media strategy and management plan for CBD Sydney Chamber’s organic socials. Whilst addressing these three key objectives:

  • Connect local businesses with each other through membership and social platforms. 
  • Drive awareness to local CBD businesses.
  • Provide support to businesses in the CBD community.

Our Solution

With in-person events being cancelled, and many businesses’ temporarily closing down, we had to adjust the social strategy to keep current and potential Members engaged throughout this time. 

We produced tailored organic social content to leverage CBD Sydney Chamber’s brand across LinkedIn, Instagram and Facebook channels. By creating content that was relevant and resonated with their audience, this increased the overall follower growth, engagement and reach.  

Our Channels

Social Media

The campaign was a huge success, driving over

%
Increase in likes on Instagram
%
Increase in clicks on LinkedIn
%
Increase in Instagram followers
Murmur

We are an integrated marketing communications agency.

Find Us At

223 Liverpool St, Darlinghurst NSW 2010 Australia (view in Google Maps)

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